Our Drug Rehab Marketing Is Proven
It might make you feel a bit queasy to hear the terms “Drug Rehab” and “Marketing” put in the same sentence. It makes addiction treatment seem like a sales-hungry enterprise solely on competing to have a share of the market. Well, that is not the case here.
The main reason behind rehab-related digital marketing is to get the world talking about drug rehab treatment in a positive light. It is the only way to get people who are in real need of essential drug rehab services. The U.S. is home to more than 20 million adults who struggle with substance use disorder each year. Only 10% of these people get the treatment they require. Drug rehab marketing can help get more of these people to join the programs and get the services they need before the situation worsens.
While drug rehab marketing may hardly sound personal, especially with online marketing, the best strategies are founded on human connections. It can be intimidating for a person to come out asking for help, but the internet provides a much-needed solution. It is much easier for people to search for recovery centers, treatment facilities, and find resources on the internet in their own privacy. To successfully get these people on board, you need to follow proven marketing strategies while still connecting emotionally with people.
To improve your brand’s online status, you will need to build trust with the patients seeking treatment. It is even more important to keep them reassured of the treatment program’s ability to aid their recovery. To achieve all of these goals, you will need to diversify your digital marketing approach.
At Van Horn Marketing we offer the correct drug rehab marketing needed to drive the correct leads to your rehab center. The people who need your services most are likely to be in denial or ashamed of their problem. They may spend a lot of time on the Internet anonymously researching solutions to their issues before they finally make the call to get the help they need.
Your challenge as a drug rehab center is to offer them the information they need so that when they are ready to take that vital step, you are the treatment center they contact. That means establishing your addiction treatment center as a resource on the Internet. We specialize in drug rehab seo, rehab marketing and addiction treatment center marketing.
A Reputation for Care, Results & Discretion
When you embark on a program of search engine marketing for addiction services, you will need to take a multi-pronged approach. Your potential patients want to know that you have the expertise to treat their addiction. They want to know that you care about their issues and that your methods deliver results.
More importantly, perhaps, for people struggling with drug addiction and their families, they want to know that you will treat their case with the discretion it deserves.
Being There When They’re Ready
Taking the last step to ask for help with an addiction can be a long process, which is why, when we create digital marketing strategies for addiction rehab customers, we focus on a long view approach. We help them to develop websites that offer information and advice, and that become a resource for potential patients. We create a body of online content that establishes your treatment center as one they can trust, so when they do take that step, they make it with you.