Law Firm Marketing
Van Horn Marketing is a professional digital marketing agency specializing in the legal services industry.
We have done extensive research to understand how law firms can successfully market themselves on the Internet. We are equipped with the experience and the technology to help law firms attract new clients.
Our experts identify your needs and offer a custom strategy. We specialize in professionally managing your On-site and Off-site Optimization. We diligently research the top keywords that will get you the most clients.
Other legal marketing services direct traffic to their sites where a potential client can choose from hundreds of lawyers/firms.
Van Horn Marketing offers guaranteed results and unmatched service. We stay on top of the ever-changing search engine placement industry and legal profession so you can concentrate on your clients. Van Horn Marketing has one goal in mind: Your Success.
Why Van Horn Marketing?
Potential clients are looking for you. They are using Internet search engines to find a firm like yours right now. We can increase traffic to your website with a marketing program created to attract new clients. The returns for a properly marketed website are substantial and proven.
People seeking lawyers are turning increasingly to the Internet during their search. Your website can help your practice, but only if clients know where your site is. A well-marketed website can bring in new clients and keep current clients visiting regularly.
We can help you reach your goals of attracting new clients, generating new business from existing clients, and reducing your administrative expenses.
How it Works
When potential clients are seeking legal services, they often use Internet search engines and type in keywords relevant to their search.
For example, if someone is looking for a lawyer in Chicago, they will likely type the keyword “Chicago law firm” into a popular search engine such as Google.com.
Search engine optimization is the process of fine-tuning a website to achieve higher search engine rankings. Every search engine uses its formula to decide which websites come closest to matching its users’ queries. That formula called an algorithm is what determines whether a site will appear on the first page of the user’s search results or the 20th or none at all.
We guarantee page one positioning for your top keywords. We strive to meet and exceed these goals and, more often than not, deliver Top 3 placement!
Website Optimization For Your Current Website
Van Horn Law Firm Marketing uses the latest techniques to research popular search phrases in the legal industry. We then target those keywords for your geographical area or legal niche.
Van Horn Marketing utilizes our researched results to:
– Optimize your meta tags.
– Optimize your website’s titles/descriptions.
– Achieve at least 25 relevant links to improve link popularity for your website.
– Submit your website correctly to spider submissions and directory submissions.